Keyword Research
"The best time to plant a tree is 20 years ago; the second best time is now." - Old Saying
Keyword Research
Research is very important to a successful SEO implementation. Believe it or not, Google knows more about how to make your business a success than you do. Stated differently, millions of people have provided Google information about what they think about a business like yours. And Google has used their artificial intelligence machine learning algorithms to listen to these people. It makes sense to build on this, which can only be done through research. Using Google as your guide will not only improve your SEO, it will also improve the focus of your business and website.
View our definitive SEO Guide for more in-depth information.
In a majority of industries, there are main categories of services or products, which lead to more specific categories of those same services or products. Using Google to determine how these categories break down are vital to your SEO success. In addition, you'll want to see if local SEO can play a factor into how your website fares in the local community. This small investment can yield huge returns in your SEO efforts.
Some questions to answer
- What services or products does you business sell?
- How will your potential customers search for your service or product? (Record these keywords)
- What are some of the other services in the industry? (Should you target those services also in hopes of getting more eyes on the main service)
- If you need your own service or product, how would you type it into Google?
This is step 1 and the most important step of a successful SEO. The next most important step (and the most important step for Google) are your title's and descriptions. See how we can help grow your business by requesting a quote today.
Note: We are currently offering a 40% discount off your quote for a limited time!